New Booth: Moehair USA

When a trade show display wins the “Best Island Booth” award at an event, you might wonder what the judges noticed that made it stand out? In the case of the Moehair USA build, we used a combination of wood finished in custom laminate, alongside acrylic and brushed metal to make a statement that complemented their deluxe line of hair care products. With built-in window display columns, accents of brushed gold metal, and a unique structure outlining the booth to create drama and dimension, we worked hard to create a custom space, not unfit for hair royalty.

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The Process

The Process - Dream It, Design It, Present It, Revise It, Make It, Brand It, Launch It

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