America’s Beauty Show Video 2018

Being a company where the product is 100% visual means excellent photos of our work is key to our marketing and sales process. Our team often gets to the shows at the crack of dawn before the floor opens to shoot the booths in their most ideal and untouched state but the truth is, the … Continued

International Exhibiting Made Easy

While hanging with Karen from Denman Brush at America’s Beauty Show, she shared a few kind words with us about working with our team on their booth design and show services. Have a listen below (and if for no other reason, but to hear her gorgeous accent). Thank you to Karen and the team for … Continued

Hattori Hanzo Shears Testimonial

We caught up with Hattori Hanzo Shears a few months ago at America’s Beauty Show. True story: These guys know how to have a good time! Their booth is always packed and no matter how early or late it is in the day, they are high energy and making the most of their show presence. … Continued

Featured Trade Show Booth, April: Pulp Riot

For an artist, painting a masterpiece comes naturally when they have top of the line tools at their disposal, starting with long lasting vibrant colors. Just ask Pulp Riot, the innovative hair color brand moving stylists to channel their inner Van Gogh. Looking to make a splash on the show floor, the team wanted their … Continued

New Booth: Cote Hair

When Cote Hair debuted at Americas Beauty Show for the first time, attendees assumed they had been in the industry for years. This was when the Cote team realized their booth design dreams had become a reality and allowed them to exceed their goals. Alongside Brent Golden, President of COTE, we built a custom exhibit utilizing hard wall and … Continued

New Booth: Layrite

Debuting a new booth at Americas Beauty Show is exciting, as the atmosphere inside is electric, buzzing with the best in beauty. With that in mind, we thought, what better way to make an introductory statement for a men’s grooming brand than with authentic barber poles suspended from the ceiling? The team at Layrite collaborated with … Continued

New Booth: Peter Coppola

The idea of building a half pipe on the show floor seemed impossible; a pipe dream, at best. But with the determination of the Peter Coppola crew, the support of the Americas Beauty Show staff, and design expertise from our creative team, the skate ramp was brought to life in the heart of Chicago. As … Continued

Americas Beauty Show 2016: Booth Design Recap

With possession of nearly 10% of the exhibits on the Americas Beauty Show floor this year, our staff has been hard at work in the shop for months. Every year, it seems as if we prepare forever and then the event is here and gone in the blink of an eye. This show is always special … Continued

5 links

Hello, Friday! We’ve been missing you since…well, last Friday. Here are 5 links we loved this week: 1. Here’s how you give your employees a fantastic Friday…(#5 may just win) 2. Back by popular demand! The new booth system that will simplify your next trade show experience 3. Looking to mix up your booth design? Consider … Continued

Beauty Show Booth Designs

With more than 20 years of exhibit design under our belts, Americas Beauty Show is one of our favorite shows to build for. It’s right in our backyard so we love to watch the McCormick Place madness unfold every March and our show services team feels so at home. Over those years, we’ve also developed … Continued

March Madness (Beauty Edition)

While many are busy with their basketball brackets during March, we are hard at work putting the finishing touches on our customers booths for the busiest month of show season. Here are a few things currently residing on our calendar: -Frank and the InSchoolPro team are looking forward to the Orlando Beauty Explosion, a beauty show for students. By attending, they … Continued

The Process

The Process - Dream It, Design It, Present It, Revise It, Make It, Brand It, Launch It

Let's Get To Work


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