Featured Booth, October: Arrojo

In their own words: “From intimate hands-on seminars to trailblazing main-stage shows, ARROJO education has a global reputation for excellence and effectiveness”. Nick Arrojo and his team surely lived up to their global reputation of excellence with this show stopping booth! The brand debuted this new design during their 2017 show season. ARROJO drew in large crowds … Continued

5 Tips On How to Reduce Drayage Costs

When you’re looking to grow your business or launch a new product, trade shows can be a great resource for gaining new leads, industry updates and networking. If you’re new to the trade show industry, or have not exhibited before, there are a few things you should be aware of beforehand. “Drayage” is one trade show … Continued

Featured Trade Show Booth, July: Hairfinity

We know it’s true: People no longer want to be spectators. Instead, they want to be fully involved participants, immersed in content…Enter interactive multimedia displays. When designing the new Hairfinity booth, we used their video wall as the main focal point in designing their booth to create an experience for attendees and based all the … Continued

Testimonial Tuesday: My Amazing & Hempz

When My Amazing Hair Secrets was looking for a trade show display that would dress to impress at their upcoming events, they came to us and we’re so happy they did. Find out what they had say about working with us and how our booth design has impacted their trade show success (click below!)

4 Ways to Use Technology at a Trade Show

You can reserve a restaurant table with an app and have household goods delivered to your doorstep the next day. These services are such a big part of our daily lives, giving us permission to rely on technology for all of its useful and practical capabilities. Technology advances move so quickly, making them hard to … Continued

5 Tips for Picking the Right Trade Show

When you’re looking to grow your business or launch a new product, trade shows can be a great resource for gaining new leads, industry updates and and networking. Selecting the right show, though, can make a big difference in your success level and future sales —The key is figuring out which one will give you the … Continued

New Booth: Essie

Two steps. That’s all it takes to achieve the high-gloss, high-end nail look that lasts 14 days (a lifetime in the polish world). Partnering with ICON Event Management and Productions, we began the custom design for their client, Essie, who was debuting the new “Gel Couture” line at Cosmoprof North America and seeking an impressive … Continued

New Booth: Cote Hair

When Cote Hair debuted at Americas Beauty Show for the first time, attendees assumed they had been in the industry for years. This was when the Cote team realized their booth design dreams had become a reality and allowed them to exceed their goals. Alongside Brent Golden, President of COTE, we built a custom exhibit utilizing hard wall and … Continued

5 Things to Consider Before a Trade Show

Whether you’re a veteran manufacturer with years of trade show experience or a novice who is new to the show floor, setting attainable budget goals is a vital part of exhibiting. But there is so much more that goes into the cost of exhibiting outside of the booth… Here are 5 things to consider before … Continued

New Booth: Peter Coppola

The idea of building a half pipe on the show floor seemed impossible; a pipe dream, at best. But with the determination of the Peter Coppola crew, the support of the Americas Beauty Show staff, and design expertise from our creative team, the skate ramp was brought to life in the heart of Chicago. As … Continued

5 Tips for Customer Service on the Show Floor

If you build it, they will come – Or will they? No matter how much time you spend designing the perfect booth (or salon, store, retail set-up, etc.), your efforts count for nothing if you don’t have an efficient, well-trained staff to go with it. At the very least, you must practice the basics: Be … Continued

5 Links

Internet chat: The only way to know where we’re going is to find out where we’re from…Check out the evolution of booths & buyer behavior. 10 steps to trade show success! If only it were that easy, right? 🙂 Inspiration is everywhere you look and we found quite a bit at Magic in Las Vegas. See some … Continued

7 Ways to Refresh Your Tradeshow Booth

[fullwidth background_color=”” background_image=”” background_parallax=”none” enable_mobile=”no” parallax_speed=”0.3″ background_repeat=”no-repeat” background_position=”left top” video_url=”” video_aspect_ratio=”16:9″ video_webm=”” video_mp4=”” video_ogv=”” video_preview_image=”” overlay_color=”” overlay_opacity=”0.5″ video_mute=”yes” video_loop=”yes” fade=”no” border_size=”0px” border_color=”” border_style=”” padding_top=”20″ padding_bottom=”20″ padding_left=”0″ padding_right=”0″ hundred_percent=”no” equal_height_columns=”no” hide_on_mobile=”no” menu_anchor=”” class=”” id=””][one_full last=”yes” spacing=”yes” center_content=”no” hide_on_mobile=”no” background_color=”” background_image=”” background_repeat=”no-repeat” background_position=”left top” border_size=”0px” border_color=”” border_style=”” padding=”” margin_top=”” margin_bottom=”” animation_type=”” animation_direction=”” animation_speed=”0.1″ class=”” id=””][fusion_text] Your trade … Continued

Building a Mock Space on the Trade Show Floor

As show management for the 3 annual AACS (American Association of Cosmetology) shows, there are many things on our mind, like keeping the hall well stocked with exhibitors and popular with attendees but even after both of these goals have been met, it’s still important to keep things fresh year after year. Along with the newbies, … Continued

Safety on the Show Floor

Ever wonder what 30 years of sweat and tears on a trade show floor can do? Besides fulfilling a passion, it can result in the need for a brand new knee. Due to endless exhibit set-ups, countless miles walked, and an excess of frequent flyer miles, our CEO, Frank Cacciato, decided it was finally time to … Continued

Why Do You Need a Modular Trade Show Booth?

‪‎Exhibiting with a 10×10 space today and a 20×20 next month? You don’t need a whole new booth…you just a need a little modularity. One amazing system can transform your space into endless configurations which makes for easy exhibiting. Here are 3 benefits of modular trade show displays: Flexibility: Much like Lego sets, components can be configured … Continued

20 Essential Exhibit and Trade Show Packing List Items

Click  the image to read our top 20 Essential Exhibit and Trade Show Packing List Items via Modern Salon.

The Value of Face-to-Face at EXHIBITOR 2014

The Value of Face-to-Face @ EXHIBITOR 2014 from Exhibitor Media Group on Vimeo.

The Value of Face-to-Face at EXHIBITOR 2014

The Value of Face-to-Face @ EXHIBITOR 2014 from Exhibitor Media Group on Vimeo.

Three Simple Budgeting Strategies for Exhibiting

“Sales wants to add a show to next month’s calendar…So, how much is it gonna cost?” Here is everything you need to know about budgeting for your next tradeshow.  

Booths and Budgets: The Cost of Exhibiting

If you weren’t able to attend our PBA webinar last week, you can listen here: Here is just a preview of what you missed… Whether you’re a veteran manufacturer with years of trade shows under your belt or a novice who’s new to the game; setting reachable budget goals for your trade show presence is … Continued

The Process

The Process - Dream It, Design It, Present It, Revise It, Make It, Brand It, Launch It

Let's Get To Work


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